Mar 22, 2021 | B2B, Leadership
Our founder, Victoria Meyer, was recently interviewed by Robert Sawchuk of Petrochemical Strategies on his YouTube channel regarding responses that chemical companies can take following Winter Storm...
Feb 24, 2021 | B2B, Chemicals, Leadership, Strategy
Or Pipes, Power and Plants The recent deep-freeze across the US Gulf Coast, spawned by Winter Storm Uri, wreaked havoc on individuals, infrastructure and the energy and chemical industry. While individuals and businesses prepared for the winter storm, wrapping pipes,...
Oct 1, 2020 | B2B, Leadership, Strategy
Your annual business plan is doomed. In 2020, its easy to blame COVID-19 for missed targets and goals. The reality is that this happens every year. Every time you and your business set a 12-month plan, it’s a real struggle to keep your team and organization focused on...
Sep 10, 2020 | B2B, Change Management, Leadership, Strategy
The biggest blocker to the success of your strategy, sales & marketing plan, or innovation is your people. Not all your people, just those that don’t understand it, or believe in it, or simply don’t know what it is. Achieving buy-in is critical to the success of...
Jul 20, 2020 | B2B, Chemicals, Leadership
A well-crafted strategy is a beautiful thing, whether it is an overall corporate strategy, a new marketing strategy, or an operations strategy. Until it doesn’t work. Then, the questions and comments roll in… “Who thought this was a good idea?” or “They were out of...
Jul 13, 2020 | B2B, Chemicals, Leadership, Strategy
One of the greatest opportunities and biggest challenges for executives is setting strategy and, with your team, delivering upon it. Companies spend significant time and money, often millions of dollars crafting the “perfect” strategy. Yet, according to a recent...